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  4.92/5   Excellent   16,521+ reviews

5 Reasons Why 58,200+ Women Are Obsessed With Their Shapechic Bra

Find out why over 58,200+ women are loving the ShapeChic™ Bra, the innovative bra that helps you be confident and comfortable all day!

  • Push-Up Effect
  • All-Day Comfort
  • Posture-Support
  • Boost Confidence
  • Boost Confidence
BUY 1, GET 2 FREE
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As Seen In

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1. Feel All-Day Comfort Like Never Before

No More Digging, Pinching, or Red Marks

Tired of bras that torture you all day?
Our cloud-soft technology feels like being supported by air—no cutting straps, no painful marks.

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"I forgot I was even wearing a bra. No digging, no pinching—just soft, weightless comfort. This is the only one I reach for now." Lynne P.

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2. Push-Up Effect for Instant Confidence

Amazing Support + Zero Sagging + Zero Underwires = Pure Magic

Stuck choosing between painful wires or zero support?
Our wireless lift technology gives you that push-up shape without a single wire poking you.

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"The lift is amazing! I finally feel supported without wires, and my clothes fit better too. I actually want to wear this every day."Chloe R.

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3. Perfect Fit for Every Body

Perfect Fit from S to 5XL (Guaranteed)

Bra shopping is a nightmare of wrong sizes and "close enough" fits.
Our adaptive technology molds to YOUR unique shape, whether you're 32A or 44DD.

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"As a plus-size woman, I’ve never had a bra fit this well straight out of the package. It hugs perfectly without squeezing."Melissa J.

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4. Goodbye Back Rolls, Hello Comfort

Look 10 Pounds Slimmer in Any Outfit

Your current bra creates unflattering bulges that ruin every fitted top.
Our ultra-wide comfort bands smooth your entire back silhouette like shapewear.

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"It smoothed out my back so well that I wore a tight top with confidence for the first time in years. The band doesn’t roll or dig!" Rachel K.

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5. Straighten Up & Reduce Back Pain

Better Posture = Less Pain + More Confidence

Your heavy, poorly-designed bra is making your posture worse and causing daily back pain.
Our ergonomic design naturally pulls your shoulders back and supports your spine.

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"After just a few days, my posture improved and my back pain faded. This bra seriously changed the way I feel all day."Denise M.

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Buy 1 Get 2 Free 

We're currently going viral on social media and have very limited stock remaining for our Buy 1, Get 2 Free Sale!

BUY 1, GET 2 FREE

Sell out risk: HIGH | Already sold out 7 times last year

ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
ShapeChic™ Original Bra
  4.92/5   Excellent   16,521+ reviews

ShapeChic™ Original Bra

NEW: 🏆 Rated Best Bra Innovation in 2025

  • Get All-Day Comfort 
  • No More Back Rolls
  • Flattering Push-Up Effect
  • No More Painful Underwires
30-Days Guarantee
Free Shipping Over £30
Afterpay
Pay in 4 with Clearpay

SALE ENDS IN:

Size Chart
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Description

Rediscover True Confidence and Comfort
Feel secure, supported, and confident from morning until night with the ShapeChic Original Bra.

Imagine the relief of no longer dealing with discomfort, back rolls, or sagging—just pure, gentle support that lets you feel at ease in your own skin.

The ShapeChic Bra adapts to your body like a second skin, giving you an effortless lift while smoothing and shaping in all the right places.

Return Policy 

30-Day Trial Guarantee
If you're not completely satisfied, return the bra within 30 days from the delivery date for a full refund.

Contact our customer service team. Ensure the product is returned in its original, unwashed, and undamaged condition.

  4.92/5   Excellent   16,521+ reviews

Join over 58,200+ Women in The UK

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5.0/5 - Excellent on Trustpilot

"I can't believe how comfortable this is! 😍 It feels like a second skin and gives me the perfect lift—no discomfort at all. My confidence has skyrocketed, and I absolutely love how I look in every outfit now!"

Lily G. 

Verified

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5.0/5 - Excellent on Trustpilot

"Finding a bra that actually fits my size has always been a struggle. This one fits like it was made for me. No rolling, no gaping, no constant adjusting — just comfort. I immediately bought a second set."

Nadia F.

Verified

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5.0/5 - Excellent on Trustpilot

"I noticed my posture improved within a few days of wearing this bra. It gently pulls everything into alignment without making it feel stiff. Even my lower back pain seems to ease up by the end of the day. Super impressed."

Joanne B.

Verified

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5.0/5 - Excellent on Trustpilot

"This bra is a total game-changer! It smooths everything out and gives me that seamless look under any outfit.. Finally, a bra that makes me feel confident and comfy all day long."

Kelsi L.

Verified

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5.0/5 - Excellent on Trustpilot

"Incredible! It enhances my curves beautifully and stays put all day. No more constant adjusting! I’ve never felt so confident and supported!"

Jenny A.

Verified

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5.0/5 - Excellent on Trustpilot

"I didn’t expect this bra to be so soft and supportive at the same time. I wear it from morning to night and completely forget it’s on. Total game-changer for comfort!"

Laura O.

Verified

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5.0/5 - Excellent on Trustpilot

"The push-up effect is just right — not too much, but enough to make my shape look great. It lifts everything naturally without feeling stiff or bulky. This is the only bra I reach for lately."

Sophie M.

Verified

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5.0/5 - Excellent on Trustpilot

"What surprised me most is how it smooths out my back. I always hated how my old bras created rolls under my clothes — not with this one. It lays flat and gives such a clean look under fitted shirts. Love it!"

Rachel T.

Verified

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5.0/5 - Excellent on Trustpilot

"This is the first bra I’ve worn that doesn’t leave marks or make me want to rip it off halfway through the day. It’s incredibly light and breathable. I wore it during a hot day and still felt comfy. Honestly feels like wearing nothing."

Gemma D.

Verified

Frequently Asked Questions

What sizes does it come in?

We offer a range of sizes from Small to 4XL to ensure a comfortable fit for everyone.

Please refer to our size guide to find the best fit for your body type.

Will it show under tight clothing?

No, it’s designed with a seamless finish, making it virtually invisible under even the tightest outfits.

Enjoy a smooth silhouette without any visible lines.

Is it comfortable for all-day wear?

Yes, it’s made from breathable, lightweight fabric that provides comfort from morning to night.

You won’t even notice you’re wearing it!

What if it doesn’t fit me perfectly?

If the bra doesn’t fit just right, we offer easy exchanges and returns.

 We’re committed to ensuring you find the perfect fit, so you can shop with confidence.

Will it help with back rolls?

Yes, it’s designed with wider bands that smooth out back rolls, giving you a sleeker, more flattering look under your clothes.

How do I care for it?

It’s easy to care for—simply machine wash on a gentle cycle and air dry.

It’s built to last, maintaining its shape and support through multiple washes.

Is it suitable for larger busts?

Absolutely. It provides excellent support for larger busts, offering a comfortable fit that doesn’t dig in or cause discomfort.

Does it stretch out over time?

No, it’s made with durable materials that maintain their shape and elasticity, even after repeated wear and washing.

What makes it different from others?

The ShapeChic Bra combines comfort, support, and style in a way that’s hard to find.

 It’s designed to solve common issues like discomfort, back rolls, and visible lines, making it a wardrobe essential you’ll love wearing every day.

Why the ShapeChic Bra?

OTHERS

Perfect Fit for Every Body

All-day comfort

Breathable, Lightweight Fabric

Built-In Push-Up Support

30-Day Guarantee